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Products & Ingredients

Iron Girl Energy Bar

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By: Sean Moloughney

Editor, Nutraceuticals World

Nestle Performance Nutrition, under its PowerBar brand, has debuted Iron Girl Energy Bar in a co-branding effort with the Athleta Iron Girl Event Series. Iron Girl is part of World Triathlon Corporation (WTC), producers of the Ford Ironman World Championship in Kailua-Kona, Hawaii. Iron Girl bars contains calcium, iron and B vitamins. They are available in two flavors: Strawberry & Cranberry and Cocoa Crunch.

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